How two B.C. moms launched Fuse & Sip..

Karen Hope and Monique Zizzy found inspiration at the bottom of a glass
Like so many of us, Karen Hope and Monique Zizzy needed a drink when the COVID-19 pandemic hit in March of last year.

Hope, who has a background in event planning, was working with a luxury tourism company, while Zizzy was plying her trade as a holistic nutritionist. Both found themselves out of work.

So the former UVic roommates started talking through some ideas in between trying to homeschool their kids during the pandemic.

“My husband and I would want to have a glass of something nice to drink after a long day of dealing with everything,” Hope recalls. “I tried a couple make-at-home cocktails—went out, got all the stuff, tried to make something special and, to say the least, failed miserably. I bought all these ingredients that are still, to this day, sitting in my cupboard collecting dust.”

Hope, who lives in Squamish, was lamenting to North Vancouver–based Zizzy over the phone about her experience. “I was saying it would be so great if there was something for the customer like me—delicious, healthy, natural, easy. But there wasn’t really something like that on the market,” Hope says.

Zizzy had some experience mixing infusions through her nutrition background, so the pair came up with the idea to package something simple and easy to make at home but would result in a bar-worthy cocktail.



How two B.C. moms launched Fuse & Sip to drink away the pandemic